Part-Time Social Media Contractor

ESSENTIAL FUNCTIONS

Content Scheduling & Publishing

• Manage the day-to-day scheduling and publishing of posts across all social media platforms using our designated platform.
• Ensure content goes live accurately, on time, and in alignment with campaign calendars.

Community Engagement

• Monitor social channels daily for comments, questions, mentions, and emerging conversations.
• Respond to community messages with brand appropriate tone and escalate issues when necessary.

Channel Maintenance & Optimization

• Keep social profiles up to date (bios, links, highlights, pinned posts, etc.).
• Support regular audits of channel performance and visual consistency.

Trend Monitoring & Support

• Surface timely trends, platform updates, and cultural moments relevant to our brand and audience.
• Assist the Strategist with quick-turn content needs when opportunities arise.

Analytics & Reporting

• Pull monthly performance metrics (engagement, impressions, audience growth, etc.).

Collaboration & Coordination

• Track content needs, asset status, and cross-functional requests to ensure smooth production workflows.

Asset & File Management

• Assist in organizing and maintaining our digital asset library.
• Ensure content files are properly tagged, stored, and easy to retrieve.

QUALIFICATIONS

• 3-5 years of experience in social media coordination, digital marketing, or related roles.
• Strong understanding of major social platforms (Instagram, TikTok, Facebook, YouTube, Pinterest) and their best practices.
• Experience with social scheduling tools (e.g., Emplifi, Sprout, Later, Hootsuite, or similar).
• Basic familiarity with analytics dashboards on major platforms.
• Strong communication skills and excellent attention to detail.
• Highly organized, self-motivated, and able to manage multiple tasks efficiently in a part-time schedule.
• Passion for social media, health & wellness, and supporting storytelling through digital channels.